Flock Printing

Add Texture. Add Depth. Add Style. Flock Printing transforms your designs with a soft, velvety finish that’s both tactile and eye-catching. Perfect for fashion-forward brands, seasonal drops, and standout merch — this technique adds dimensional detail that you can see and feel.

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What is Flock Printing?

The flock printing process is similar to vinyl printing where the design is cut-out using a plotter and applied to the product using an industrial heat-press.

Flock printing can be achieved by using flock vinyl which gives the design a 3D ‘furry’ finish to it. This flock material can be cut out and applied to many different products.

The beauty of flock printing is that it can be applied to the complete design or separate elements within your design to give the individual elements a 3D effect which helps them to stand out above the rest

Why Choose Flock Printing?

Flock printing offers a tactile, high-end finish that instantly elevates your brand’s identity. The soft, raised, velvety texture doesn’t just look good — it feels premium. For companies looking to create merchandise, uniforms, or promotional apparel that stands out, flock printing delivers a rich sensory experience that reinforces your attention to quality. It's perfect for showcasing logos, slogans, or minimalist designs with a stylish twist, making your garments more memorable and your message more impactful.

Whether you’re a fashion label, hospitality brand, or business running a creative campaign, flock printing provides that extra layer of sophistication. Its ability to add depth and texture makes it ideal for limited-edition collections, eco-conscious branding, and premium promotional gear. In a world where customers are bombarded with visuals, flock gives your audience something they can feel — creating emotional connection, lasting impressions, and brand loyalty through beautifully textured design.

Flock printing is an ideal solution for fashion clients and promotional wear as it can be printed on lots of different products.

For example t shirts ,hoodies, polo shirts, caps, sweatshirts and much more.

Flock vinyl can be up to A3 size to achieve brilliant, bold and in your face designs with a beautiful 3D texture to really make your designs stand out.

Other types of vinyl printing:

Flock Printing

Glitter Printing

CAD Cut Vinyl Printing

Diamante Printing

Foil Screen Printing

Please Note:

Due to the texture of flock printing, the garments where it’s used should be washed inside out and never placed inside the tumble dryer. It’s important to avoid ironing over the print as this can ruin the print and, ultimately, ruin the T-Shirt.

Advantages of Flock Printing

1. Premium, Tactile Finish – Offers a soft, suede-like texture that adds a luxurious feel and unique depth to your design.

2. Strong Visual Impact – The raised, velvety texture makes logos and graphics pop, creating standout merchandise for branding.

3. Durable and Long-Lasting – When properly cared for, flock prints maintain their appearance and texture wash after wash.

4. Ideal for Simple Designs – Best suited for bold fonts, logos, or minimalistic artwork that benefits from added texture.

5. Versatile Application – Works well on various items such as T-shirts, sweatshirts, hoodies, tote bags, and hats.

Disadvantages of Flock Printing

1. Limited Design Complexity – Not recommended for intricate details or gradients; vector-style artwork works best.

2. Higher Production Cost – More expensive than standard screen printing due to the specialist materials involved.

3. Heavy on Large Fill Areas – Covering big portions with flock can make garments feel thick or reduce breathability.

4. Delicate Care Needed – Flock prints need to be washed inside-out and air-dried to maintain texture and avoid peeling.

5. Longer Turnaround Times – More production steps mean it may take longer to fulfil large or rush orders.

More Printing Techniques

Looking for a printing method that perfectly suits your design and garment choice? At Garment Printing, we offer a wide selection of professional printing techniques to match every style, budget, and need. Whether you're after vibrant full-colour detail, a fast-turnaround option, or something eco-friendly, we've got the tools and expertise to deliver. Explore the techniques below to discover the best fit for your next project - our team is here to help guide you every step of the way.