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Case studies › Violet, Harrogate

The HGTE charity clothing line for Violet, Harrogate

Sara Shaw opened Violet, a contemporary womenswear shop in the heart of Harrogate, around her own taste. Then she visited the Harrogate Homeless Project and decided the shop should do something for a town where social problems are easy to gloss over, a clothing range, sold for the cause, designed by someone who had never designed a garment.

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Violet store's printed garments for its HGTE charity clothing line

The brief

Sara wanted high-quality, eco-friendly products that would appeal to her customers, in a range of styles, colours and sizes suitable for fashion resale. She came to us with the idea and the ‘HGTE’ logo that would mark the range.

What we did

The first order was sustainable printed sweatshirts and tote bags. We screen printed the HGTE logo to give the range a solid, eye-catching mark, and because the garments were going straight onto shop rails we produced a number of samples before anything was printed in quantity.

The sweatshirts and totes sold well enough that Sara repeated the order and added custom printed T-shirts to the line.

Since then

The HGTE range continues to do well, and we continue to supply it, sustainably printed, in the colours and sizes the shop needs each season.

“I have no practical design experience and didn’t have a clue how to transform my design into an actual garment but after reaching out to a couple of printing companies for help, I was blown away with Garment Printing’s patience, can-do and supportive attitude. The quality has been exceptional; my endless questions, requests for quotes and changes of colours has always been met with nothing but helpfulness. I would not hesitate to recommend the company, and specifically Simon. Setting up a new business was stressful enough but organising and delivering on this little charity initiative I feel has been more like a partnership and I couldn’t have got it off the ground without Garment Printing’s help!”

— Sara Shaw, Violet

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At a glance

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