It was in Japan, 2001 that Christian Jensen had his first taste of a vintage gin. A gin martini: carefully prepared, with a complexity and balance that was unmatched by modern-day gins.
It was a revelation that led to a personal collection of 900 bottles of vintage gin, the launch of two acclaimed gins, and the building of a distillery in the heart of London.
Through his research into the golden era of London gin-making, Christian discovered the legacy of gin-making in his neighbourhood, Bermondsey. It was from this that his first gin, Bermondsey Dry, was named.
The project was never supposed to be a commercial enterprise. The ambition was simply to make a gin in this lost style, if for nothing more than to make plenty more gin martinis.
Once the word got out, however, the bartenders of London began to request more and more of the gin and Bermondsey Gin Limited was born.
Hannah contacted us at Garment Printing because she’d been told we were reliable and fast. She needed 10 personalised T-Shirts and 10 printed tote bags for a promotional event she was holding in London to promote the brand.
As the logo was quite simple and the deadline quite tight, we opted for CAD cut vinyl as the printing technique. This is a good technique for promotional clothing as it’s fast, competitively priced and is a perfect option for promotional merchandising.
There were a few issues with the artwork not being vectored, something that often arises. But this was easily resolved and we delivered the garments as promised and the client was very happy with the results.
“We are happy with the garments, they’ve come out just as expected. I’m going to use one of the bags over the next couple of weeks and see how the printing holds up to some rough use! We expect to order more if all goes well with them. We hope to sell them at the shop we have at our distillery.” – Hannah