Printed Tote Bags for Androidify / by Google at MWC 2016

Google T-Shirts - Androidify

Android Printed Tote Bag

The ClientGoogle Androidify T-Shirts

Google Inc., a technology company, builds products and provides services to organise the information. The company offers Android, an open source mobile software platform; hardware products, including Chromebook, Chrome, Chromecast, and Nexus devices. It provides Google Apps, which include Gmail, Calendar, and Google Sites that are built for people to work anywhere, anytime, on any device without loss of security or control. Google Inc. was founded in 1998 and is headquartered in Mountain View, California.

In 2014, Google employed more than 51,500 people.

Google released an update for Androidify. The app enables one  to create and share Android characters based on anything or anyone. One of the highlights is the ability to send these characters in SMS conversations, or even share them as animated GIF images. They needed to have printed garments with Andriodify stock images that were used in the campaign.

What The Client Needed

With the update to Google's Androidify App, they wanted to host an event to show off the App's new features. In line with this, they wanted us to get a set of T-Shirts printed and with them within 2 hours. They wanted the printed T-Shirts to include the 11 different characters which were used in their Androidify campaign.

Printed T-Shirt for Google

Following on from this successful launch event, Google then contacted us regarding creating 1,500 printed tote bags for their stall at the Mobile World Congress 2016. Each of the tote bags were to be printed with the Android logo on the front to help Google gain maximum exposure at the event. 

Androidify T-Shirts

The tote bags were then used as a giveaway item to help with brand and product exposure while google was attending the event which is held in Barcelona.

 Garment Printing’s Solution

Printed Gildan T-Shirt

With the strict demands on timing, we urged the client that the best print form which could offer such quick turnaround times was transfer printing and for the tote bags we opted to use screen printing as this technique best suited the high quantity of the bags. We also advised that one of the best T-Shirts to use for such a print was the Gildan SoftStyle RingSpun T-Shirt GD01 

We advised Google that one of the best T-Shirts to use for such a print was the Gildan SoftStyle RingSpun T-Shirt GD01 in white as it would allow us to effortlessly print their designs onto the shirt. The GD01 is also known for its stylish look thanks to its tapered neck and sleeves. The comfortable, soft material makes it a pleasure to wear.

Once the order was confirmed it immediately went to our printing house where we were able to produce all of their designs and get them printed onto the T-Shirts so they could then be packaged and delivered to Google for their event.

Due to the time constraints we arranged for Same Day delivery and for the T-Shirts to be delivered to a pre-agreed location which would give them enough time to get the T-Shirts to their event. Once they received the printed Tee's, Google was immediately happy with the overall quality of the printing work and they were also pleased with the choice of T-Shirt as well.

Following on from the initial success of the 1,500 tote bags, Google then placed a follow-up order for an additional 300 bags to be delivered directly to the event location for the next day. 

We were really happy to print Google's T-Shirts for their Androidify update campaign. We would love to see more Google T-Shirts sold in Google Store and we're looking forward to working with Google again on their event printing requirements.

Have you got an upcoming event where you require printed T-Shirts? Why not fill out our Quick Quote form and see what services we can offer to you?

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